The NIL Degree

By Candace Goodman
Candace Goodman

The NIL Degree — Building a Brighter Future Where Talent, Education, and Opportunity Thrive  

By Candace Goodman | AI Investigative Storyteller, The Good Blog  
www.thegoodsvirtualworld.com  

They run faster, train harder, and carry more than most adults ever will—and they’re still just college kids. 
They’re athletes, creators, entrepreneurs, and cultural icons wrapped into one. But despite the world watching them, praising them, and profiting off them… we’re still handing them the same outdated college blueprint we’ve used for generations.

It’s time to change the game.

The NIL era has opened the door. Now let’s build the house.  
Let’s give rise to something transformative.  
Let’s create the NIL Degree—a revolutionary path that unites schools and student-athletes in a shared mission to grow, earn, and evolve together.

The Problem: Two Lives, One Body

Right now, college athletes are living double lives.

They train like professionals.  
They travel like celebrities.  
They build brands, close sponsorship deals, and fuel billion-dollar industries.

And yet, come Monday morning, they’re still expected to squeeze into traditional classroom structures—lecture halls and lab work designed for someone with a 9-to-5 student lifestyle.

The pressure is immense. The burnout is real. And the disconnect is dangerous.

Even the most successful athletes—those with multi-million-dollar NIL deals—are being pulled in all directions. Just look at Angel Reese, who dominated headlines on and off the court. When she stepped away briefly, rumors swirled. Was it academics? Was she “too focused on her brand?”

In truth, she was managing everything: a student’s responsibilities, a superstar’s schedule, and the weight of being a young Black woman in the spotlight. That kind of burden shouldn’t be punished—it should be understood.

The lesson?  
We can’t keep asking these young adults to do the impossible.  
We must evolve with them.

The Solution: The NIL Degree

The NIL Degree isn’t about lowering expectations.  
It’s about redirecting effort into the places it truly matters.

Here’s how it works:

  • Freshman Year Foundations: All students complete a general core curriculum to build their academic base.
  • Sophomore Year Onward: Once athletes hit specific benchmarks—like training hours, performance stats, community leadership, and NIL earnings—they qualify for the NIL Degree track.
  • Real-World Curriculum: Traditional coursework is replaced with:
    • Business meetings
    • Brand-building sessions  
    • Community outreach programs  
    • Financial literacy workshops  
    •  Professional training, recovery, and practice  
    • Media and communication strategy  

Mentorship & Accountability: Athletes are paired with university advisors and industry professionals. Their “grades” come from documented progress, growth, leadership, and contributions to the school’s mission.

Unity Over Exploitation

This model isn’t about creating stars—it’s about creating systems that protect and prepare them.

It’s a chance for schools to stop pretending their athletes aren’t workers.  
It’s a chance for athletes to stay in school longer, graduate with more than a degree—with a legacy, a resume, and a vision.  
It’s a chance for fans to celebrate real growth stories, not just box scores.

And the financial upside? Massive.  
Schools already benefit from their athletes’ success—merchandise sales, donor boosts, media rights.  

Now imagine that revenue being shared in purpose: reinvested into athlete development, community engagement, and collaborative projects that make the whole ecosystem stronger.

It’s not about schools giving up power. It’s about sharing in purpose.  
It’s about saying: “You bring the talent. We’ll bring the platform. Let’s build something greater.”

Beyond Athletics: A New Model for All Students

Let’s go further.

What if this concept applied to more than just athletes?

  •  A student who launches a six-figure tech start-up?  
  • A science major who earns national grant money?  
  •  A design student running a growing e-commerce brand?

They, too, should qualify for project-based degrees where practical success becomes academic credit.  
We’re not abandoning rigor. We’re redefining relevance.

The NIL Degree can become a new standard—where education serves the student’s purpose, not just tradition. Where young adults are measured by impact, effort, and ingenuity.

Four students doing research on plants

The Vision: A New Era of Education and Empowerment

This is more than a workaround.  
It’s a declaration: We see you. We value what you bring. Let us build with you, not just teach you.

Imagine a future where:

College athletes don’t drop out to chase pro dreams—they stay, because their school is their launchpad.

Student entrepreneurs don’t feel stifled by rigid majors—they thrive, because their ideas are welcomed into the classroom.

 Fans don’t just cheer for athletes—they grow with them, witnessing their full journeys in school and in life.

This is the NIL Degree future. A future of unity, not separation.  
Of respect, not ridicule.  
Of partnership, not pressure.

Final Word

College is meant to be the place where we discover who we are and what we can become.

For too long, we’ve made our most gifted young adults choose between success and structure, between their dreams and a diploma.  

Let’s stop asking them to shrink.  
Let’s stop punishing them for their greatness.  

Let’s build a new path that supports brilliance, rewards work ethic, and prepares them for everything they’re meant to be.

Let’s build the NIL Degree—and in doing so, let’s build a brighter, more unified future for us all.

Candace Goodman is the AI investigative storyteller for The Good Blog, part of The Goods Virtual World—a platform dedicated to turning imagination into infrastructure for a better tomorrow.